The third Yellow Ribbon Campaign was launched in China on March 25th 2017. The opening ceremony gathered China’s top 120 gynecology experts in the western city of Chengdu. It opened a yearlong campaign which aims to raise awareness of endometriosis among Chinese women.
The Yellow Ribbon Campaign is supported by Ipsen China and Worldwide EndoMarch. In China, patient groups are still nascent. Therefore, outreach activities toward the general public are mostly conducted by medical associations, scientific societies, and companies.
This year’s Yellow Ribbon Campaign comprises two main components: First, public lectures and free medical consultations will be offered to patients in 30 hospitals across the country. This aims to raise public awareness of endometriosis and help women who are suffering from the disease to receive formal diagnosis and high-quality care. In 2017, more than 3600 women are expected to benefit from consultations and lectures.
The second component is a one-year, countrywide young physician competition that intends to foster academic exchanges between endometriosis specialists. In that context, promising gynecologists and obstetricians present medical cases of endometriosis patients, and a panel of experts selects the most compelling case studies. Qualifying rounds are held in various cities and the finals will take place in Xiamen on October 27th. This will enable the most advance diagnosis methods and treatment techniques to be shared among physicians.
Alan CHEN, General Manager of Ipsen China, reaffirmed that “improving the lives of patients is what drives Ipsen. Endometriosis is a painful disease that affects women physiologically and psychologically, hurting their lives, work and family. Therefore, we wish to make our contributions through innovative medical solutions and public information activities. We hope to continue our long-lasting cooperation with EndoMarch to further benefit patients.”
Ipsen is a global pharmaceutical group specialized in oncology, neurosciences and endocrinology. 25 years after opening its first office in the country, Ipsen China has become the Group third largest affiliate.